Baltic Blog Design create unique custom themes for WordPress blogs

Baby Deco is just a great idea all round – The main idea is for new parents and expecting mums to share their Nursery Room creations online by supplying a photo and links to any products they have used to create their special ‘look’.

The site also provides DIY tips, shopping guides and all manner of baby related articles to visitors.

Custom page designs dependent on category were needed to differentiate between article, product and nursery pages.

We chose to allow posts for individual products, so they could be categorised, tagged and have all the features of a wordpress post available to them. Products then can be “liked” on facebook, commented on and sorted in numerous ways, using custom fields for details such as pricing and affiliate links to the merchant.

Products needed to be associated with a particular nursery room and displayed on each nursery room page, we achieved this again using custom fields.

All these features alone make for a really interesting take on an affiliate blog that encourages social interaction and collaboration; A blog that becomes more than just a chronological list of “reviewed” products.

However our client wanted more. The site was to include thousands of related products, all provided by an XML feed from affiliate partners such as http://www.webgains.com/

Price Tapestry is a great way to turn your affiliate site into a ‘shopping portal’ where visitors can browse and compare thousands of products on your site before selecting their required product and being transported to the merchant where they can buy the product for a great price.

Price Tapestry has the power to act as your own ‘comparison’ site operating similar to bigger, well known sites. When an affiliate site addresses a niche market and also allows price comparison, web users can really benefit from visiting and find a great bargain in the process.

Integrating Price Tapestry with WordPress provides a great user experience, though it’s important to note that we do not fully integrate them as they remain separate pieces of software. The programs use separate databases and preferably are stored in separate folders but they both are “styled” to look identical or better – we just use one stylesheet for the design of both WordPress and PT.

It is perfectly possible however to pull information from Price Tapestry into WordPress and vice versa, allowing more visible integration such as displaying relevant products linked to a blog post.

With Baby Deco, products associated with each nursery were not guaranteed to be in affiliate feeds so Babydeco.co.uk has two sets of products: WordPress products for products associated with each Nursery, and a general product database provided by Price Tapestry.

This presented a few problems for categorisation and search which we solved by using re-directs so when a search term is entered the term is searched for in WordPress and then Price Tapestry.

http://babydeco.co.uk/

Preview my PPC was built for UKOffer director Kieron Donoghue’s affiliate blog to help fellow affiliates who feel the need to visualise ideas for PPC ads quickly.

Using custom javascript the site allows anyone who uses Google Adwords, Microsoft adCenter or Yahoo! Search Marketing to preview how their ads will look, before committing to beginning their Campaign.

It was created to work dynamically so its possible see an ad in the correct html formatting as soon as you ad is typed in, and you can switch between the three styles using the navigation tabs.

http://www.previewmyppc.com